Marketing Intern: Snack Brand Strategy & Activation
- Pubblicato il 26/05/2026
- Assago (MI)
- Da definire
Descrizione:
At Purina we are committed to create richer lives for pets and the people who love them, providing high quality nutrition for cats and dogs and doing more of what matters for pets, people and planet.
Position Snapshot
Nestlé Purina Commerciale in Italy, Milan HQ
Pet-friendly workplace
Nestlé welcomes people with disability
Full‑time internship (6 months) – monthly allowance €900, free access to the company canteen, free access to a partner gym, a company laptop
A dynamic, people‑focused environment that encourages autonomy, trust, and a results‑oriented way of working
Position Summary
You will have the opportunity to support the Marketing team in implementing the brand plan among an international strategy in the Grocery/GDO channel, for the complex and challenging SNACKS brands world.
You will discover the cat & dog snacks portfolio composed of 5 different brands.
You will support the team to analyse market and monitor brand performances, to develop and implement communication campaigns and consumer activities, to manage budget spending and to support sales force in the implementation of Point Of Sales Activation.
A day in the life of
Brand performance market analysis (sell‑out data for Purina brands and competitors) with identification of key trends to deeply understand market dynamics.
Project management including POS materials, digital communication and consumer contests development and implementation.
Taking part in the packaging approval process.
Website management in cooperation with ad‑hoc digital team.
Internal meeting preparation and presentation.
Management (semi‑autonomous) of marketing expenses.
Co‑operation with other business functions to monitor brand performances.
Proactive communication with sales force to give the right support to in‑store activities and visibility.
Support the brand managers to implement plans and activation at local level in line with European brand strategy.
Collaboration with agencies and suppliers.
What Will Make You Successful
Undergraduates or graduates in marketing or economics.
Analytical mindset to understand market dynamics and critical point of view.
Good knowledge of Excel, PowerPoint, Outlook and digital skills.
Passionate about marketing.
Result‑focused with auto‑organization skills and ability to manage priorities and deadlines.
Quick problem solving.
Ability to manage complexity in a flexible and agile way.
Curiosity and proactivity.
Team player.
Fluent in English & Italian.
What does it mean working at Purina?
At Purina, we’ve worked hard to create a high‑performing and caring environment where everyone belongs, and where everyone can push themselves. You’ll find opportunities to develop your skills, knowledge and expertise, both at Purina and across the wider Nestlé community.
You’ll become part of a passionate and successful international team that strives for better. We’re committed to ensuring the whole team can experience the power of Purina, pushing their limits and realizing their full potential.
#J-18808-Ljbffr