Descrizione:
We are a dynamic and fast-growing incoming tour operator and Destination Management Company (DMC) based in Rome, delivering exceptional travel experiences across Italy. We specialize in tailor‑made itineraries, group travel, luxury journeys, educational programs, corporate events, and incentive travel for international clients and travel partners.
As we continue to expand our global footprint, we are seeking an entrepreneurial and data-driven Head of Growth to lead our commercial expansion, drive revenue growth, strengthen market presence, and build scalable growth strategies across multiple international markets.
Position Overview
The Head of Growth will be responsible for developing and executing the company’s growth strategy, with a primary focus on revenue generation, client acquisition, market expansion, strategic partnerships, and brand positioning. This role combines strategic leadership with hands‑on execution and requires a strong understanding of the travel industry, international sales, digital marketing, and business development.
The ideal candidate is both analytical and creative, capable of identifying new growth opportunities while building processes and teams that support long‑term business success.
Key Responsibilities
Growth Strategy & Business Expansion
Develop and execute a comprehensive growth strategy aligned with company objectives.
Identify new market opportunities, customer segments, and revenue streams.
Lead initiatives to expand the company’s presence in key international source markets.
Monitor industry trends, competitor activity, and emerging travel opportunities.
Drive sustainable revenue growth through acquisition of new clients and travel partners.
Build and manage relationships with tour operators, travel agencies, wholesalers, OTAs, event planners, and corporate clients.
Develop sales strategies and partnership programs that increase market share.
Support contract negotiations and strategic commercial agreements.
Marketing & Demand Generation
Oversee digital marketing initiatives including SEO, content marketing, email campaigns, social media, and paid advertising.
Collaborate with internal and external teams to improve lead generation and conversion performance.
Strengthen brand awareness and positioning within target markets.
Develop campaigns that drive qualified inquiries and bookings.
Partnership Development
Establish strategic partnerships with tourism boards, travel networks, industry associations, and complementary service providers.
Represent the company at trade shows, workshops, sales missions, and industry events.
Build referral and partnership channels that generate long‑term business opportunities.
Data, Analytics & Performance
Define and monitor growth KPIs, sales performance metrics, customer acquisition costs, conversion rates, and revenue targets.
Use data‑driven insights to optimize marketing and commercial activities.
Prepare regular growth reports and recommendations for senior leadership.
Build, mentor, and manage high‑performing sales, marketing, and business development teams.
Foster a culture of innovation, accountability, and continuous improvement.
Align cross‑functional teams around growth objectives and priorities.
Customer Experience & Retention
Work closely with Operations and Product teams to ensure exceptional customer experiences.
Develop retention and account‑growth strategies for existing clients and partners.
Gather customer insights to inform product development and service enhancements.
Qualifications
Required
Bachelor’s or Master’s degree in Business, Marketing, Tourism, Hospitality, or a related field.
Minimum 7–10 years of experience in business development, sales, marketing, or growth‑focused roles.
At least 3–5 years in a leadership position.
Proven track record of delivering measurable revenue growth and market expansion.
Strong understanding of international travel distribution channels and tourism markets.
Experience managing strategic partnerships and commercial negotiations.
Excellent analytical, communication, and leadership skills.
Fluency in English; Italian proficiency is highly desirable.
Preferred
Experience working within a DMC, incoming tour operator, travel technology company, OTA, or hospitality organization.
Established network within the international travel industry.
Knowledge of luxury travel, group travel, MICE, and experiential tourism sectors.
Experience with CRM systems, marketing automation platforms, and performance marketing tools.
Strategic Planning
Business Development
Revenue Growth
Commercial Negotiation
Digital Marketing
Market Expansion
Data‑Driven Decision MakingPartnership Development
Customer‑Centric Thinking
What We Offer
A key leadership role within an ambitious and growing travel company.
Opportunity to shape the commercial future of a premium Italian DMC.
Competitive salary and performance‑based bonus structure.
International working environment with global market exposure.
Professional development and industry networking opportunities.
Flexible and collaborative company culture.
How to Apply
Interested candidates should submit their CV and a cover letter outlining their experience in driving business growth, developing strategic partnerships, and achieving commercial success within the travel, hospitality, or tourism sectors.
Join us in bringing the best of Italy to travelers from around the world while building the next generation of growth for a leading destination management company.
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