Sales Representative - Earthmoving Equipment (Excavators, Wheel Loaders)

Sales Representative – Earthmoving Equipment (Excavators, Wheel Loaders) Location:

Bologna, Emilia-Romagna, Italy

As a Sales Representative, you will support the sales and promotion of XCMG earthmoving equipment, focusing on excavators and wheel loaders within Italy, contributing to monthly and annual sales targets.

Responsibilities

Support and develop sales activities through the dealer network

Build and maintain strong relationships with dealers to drive commercial performance and market presence

Support product presentations, demonstrations, and training sessions in collaboration with the technical team

Maintain regular contact with key customers and major rental companies to understand their needs and generate new business opportunities

Monitor market trends, competitor activity, dealer performance, and customer feedback, providing structured input to the sales team

Qualifications

At least 2 years of experience in sales roles within construction equipment or earthmoving machinery

Background in excavators, wheel loaders or similar machinery is a strong advantage

Degree in Business, Engineering or equivalent professional experience in the industry

Fluent in Italian and English (spoken and written)

Strong communication, negotiation and relationship‑building skills

Commercial mindset with good market awareness and customer focus

Willingness to travel across Italy and occasionally abroad

Why Join XCMG Italy?

Opportunity to grow within a fast‑expanding international brand in the construction equipment sector

Competitive salary package, including performance‑based incentives

Company car, tools, and support to perform the role effectively

Flat organizational structure, direct access to decision‑makers, and a collaborative team environment

Real opportunity to develop professionally as XCMG strengthens its presence in the Italian market

About Us XCMG is one of the world’s leading manufacturers of construction machinery, offering a full range of excavators, cranes, earthmoving, and road construction equipment for the construction, mining, and energy industries.

Based in Collesalvetti (Livorno), XCMG Italy serves as a key hub for the development of the Italian market. Our local team works closely with dealers and customers to deliver high‑quality products, technical expertise and commercial support, combining the strength of a global brand with a strong local presence.

Seniority Level Associate

Employment Type Full‑time

Job Function Business Development

Industry Machinery Manufacturing

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