Descrizione:
We are looking for a creative and detail-oriented Marketing Copywriting Intern to support our Italian market marketing activities. This role is ideal for someone passionate about language, creativity, consumer psychology, and digital marketing, with a strong understanding of Italian culture and online communication trends.
You will work closely with the local marketing team on copywriting, proofreading, creative ideation, social media content creation, and other marketing-related activities to help strengthen brand communication and engagement across multiple touchpoints.
Job Responsibilities:
- Proofread, edit, and localize Italian copy for marketing materials to ensure clarity, consistency, grammar accuracy, and alignment with brand tone of voice.
- Develop and write compelling copy for promotional campaigns, including but not limited to product listings, social media posts, digital ads, technical FAQ website copy, blog posts, marketing survey copy, mobile/software app copy, packaging, product manuals, technical video copy, and more.
- Create engaging and localized social media copy for official brand channels, helping build a stronger brand personality and maintain positive interactions with the community.
- Contribute creative ideas and participate in brainstorming sessions for campaigns, launches, and content directions.
- Collaborate with the marketing team to develop product messaging strategies tailored to the Italian market.
- Assist in reviewing and proofreading team members’ copy when needed.
- Support additional marketing activities and cross-functional projects as required, including campaign coordination, influencer collaborations, market research, event support, and creative asset organization.
Job Requirements:
- Bachelor’s degree or currently pursuing studies in Marketing, Communications, Journalism, Languages, or related fields.
- Native Italian speaker with excellent writing and proofreading skills. Working proficiency in English is required;
Chinese is a plus. - Strong understanding of Italian culture, online trends, and local consumer communication styles.
- Creative mindset with the ability to write engaging, conversion-oriented, and culturally relevant copy.
- Strong attention to detail and commitment to producing high-quality, error-free content.
- Interest in branding, social media, digital marketing, and consumer psychology.
- Ability to multitask and manage deadlines in a fast-paced environment.
- Good teamwork and communication skills.
- Familiarity with social media platforms and digital communication trends.
- Flexible and proactive attitude, especially during major campaign periods or product launches.
Other Specifications:
Job Type: Full-Time
Location: Milan (hybrid)
Job Status: Full-time internship
Education Level Required: Bachelor's Degree